Commence in the Press
As 2025 unfolds, we’re excited to share some of the press highlights that have captured our story this year. We’re grateful to be featured across a range of publications that celebrate our mission of redefining beauty for women over 40. Read on for some of the standout press hits.
Brooke Shields’s Commence Launches First Brand Campaign – Glossy
Our inaugural campaign, highlighted in Glossy, showcased bold visuals and cheeky taglines like “I can take a compliment.” The feature dives into how we’re challenging beauty norms by celebrating the fearless spirit of women at every age.
We Tried Brooke Shields' Hair Brand—And Now, She's Added More Products To The Line – Women's Health
Women’s Health put our products to the test, praising our innovative formulations like the Detoxifying Shampoo and Probiotic Smoothing Conditioner. Their review applauds our commitment to addressing the unique needs of mature hair through science-backed ingredients.
Brooke Shields on Aging: "I'm at the Beginning of a New, Really Exciting Stage" – CBS News
In this candid conversation, CBS News featured Brooke Shields as she shared personal insights on aging and her mission to empower women. The article also offers a sneak peek into her upcoming book, reinforcing our commitment to authenticity and self-care.
Brooke Shields on ‘Jimmy Fallon’: Discussing Commence and New Beginnings – WWD
Captured by WWD, Brooke’s dynamic appearance on The Tonight Show Starring Jimmy Fallon reflected our brand’s fun spirit. During the interview, she discussed the evolution of our haircare line and Commence's exciting new chapter Commence.
Hair Awards: The 38 Best Hair Products of 2025 – Harper's Bazaar
Harper’s Bazaar recognized our innovation in their annual Hair Awards, featuring our Shine-Enhancing Detangler among the 38 best hair products of 2025. Celebrated for its advanced formula that protects against heat styling, over-brushing, and UV damage, this feature highlights how next-generation technology is revolutionizing everyday haircare.
Stay tuned for more updates, behind-the-scenes insights, and exciting developments from Commence. Thank you for inspiring us to keep pushing boundaries
